Unit 3 Outline

6.1 - The Nature of Public Opinion

6.2 - How is Public Opinion Measured?

6.3 - What Does the Public Think?

Poll Creation

6.4 - The Effects of Public Opinion

7.1 - Voter Registration

7.2 - Voter Turnout

7.3 - Primary Elections

General Elections

Mock Congressional Electoral College Committee

7.4 - Campaigns and Advertising

7.5 - Voting and Direct Democracy

Quiz

8.1 - What is the Media?

8.2 - The Evolution of the Media

Guest Speaker

8.3 - Regulating the Media

8.4 - The Impact of the Media

Unit Review Game

Unit Exam

Political Socialization

Agents of Political Socialization
Diffuse Support
Overt Content
Covert Content
Random Sample
Representative Sample
Straw Poll

Bradley Effect

Leading Question

Push Poll

Heuristics

Theory of Delegate Representation

Horse Race Coverage

Voting Age Population

Voting Eligible Population

Closed Primary
Incumbent
Open Primary

Top-Two Primary

Caucus

Electoral College

Midterm Elections

Presidential Election Day
Coattail Effect
SuffragistStraight-Ticket Voting
Ballot Fatigue
War Chest
Retrospective Voting

Prospective Voting
Pocketbook Voting
Yellow Journalism
Muckraking
Libel & Slander

Prior Restraint
Equal Time Rule

Sunshine Laws
Cultivation Theory

Sunshine Laws

Hypodermic Theory

Essential Questions

What factors determine whether people turn out to vote in U.S. elections?
In what ways can the media change the way that citizens think about the government?